If you stumbled upon this course as a PR professional, you might be wondering why ethics in journalism matter to you. Truthfully, having an understanding of these basic principles is much more important than you probably think.
In our modern ultra-connected world, journalism has become quite the ambivalent position. One one hand, this is no longer a job for the elite. Anyone with a smartphone and a Wi-Fi connection can be a reporter. Even if you don’t consider yourself a journalist, chances are that you are putting content out into the world. For example, this could be in the form of tweets, blog posts or press releases.
That said, this oversaturation of the market means that you need skills to distinguish yourself from your competitors.
This course in Ethics in Journalism and Media will give you the necessary tools to set yourself apart from other content producers. You will:
Finally, having a perfect understanding of ethics in journalism will help you be ready for everything the world of PR might throw at you.
[insert video here]
The PR Training Academy was created by Ellen Gunning, who has been working in the PR industry for over 25 years. With her experience and a team of industry experts, the Academy delivers tailored courses for professionals to stay on top of trends.
You can expect:
Not feeling like ethics in journalism is the thing you need to specialise in right now? No problem. Check out our range of other courses, and pick something that suits you or your business more.